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McKinsey & Company acquires Lixto

Periscope, a McKinsey Solution, has enhanced its suite of revenue management solutions with McKinsey & Company’s acquisition of Lixto. McKinsey …

Periscope, a McKinsey Solution, has enhanced its suite of revenue management solutions with McKinsey & Company’s acquisition of Lixto.

McKinsey & Company, a global management consulting firm, has announced the acquisition of Lixto Software, a Vienna-based SaaS solutions company in the field of online competitive intelligence.

This acquisition will enhance Periscope, an integrated suite of solutions within McKinsey Solutions designed to deliver sustainable ROS improvement through better pricing, promotions, assortment and performance management.

Lixto will continue to offer services for automated web data extraction, data mapping and matching, providing frequent and reliable competitive online data on pricing, promotions, assortment range, terms/conditions and product attributes, delivering a competitive advantage to a variety of clients in Retail, Travel & Hospitality, High Tech, Consumer Products, Distribution, and Manufacturing industries. These capabilities will support clients with market intelligence and actionable insights, powered by Periscope Performance Vision market analytics and Periscope Price Advisor dynamic pricing solutions.